THE MULBERRY POP-UP STORE AT BEAUTY BAZAAR HARVEY NICHOLS, LIVERPOOL
“An inherently English brand….what Emma has done is re-invent it.”
Anna Wintor, Editor-in-Chief, U.S. VOGUE
Mulberry began its journey in Somerset, England in 1971. A quintessential English brand, it was inspired by the country’s heritage style. However, it is during this century that Mulberry has established itself as a fashion-forward brand. It has created and established so many iconic pieces during that time which have gone on to become future classics. After all, who hasn’t lusted after the Bayswater?
Now the brand is a worldwide hit with a reputation for beautiful, quality leather and innovative design. These are bags that don’t just have a fashion moment, they are investment pieces that last a lifetime. The label has aligned itself with so many design talents, including Luella Bartley and Stuart Vevers, but it is under the stewardship of Creative Director Emma Hill that the brand has really grown. The fashion collections are now just as important as the handbags and accessories, creating a whole lifestyle brand that has been awarded at both the Elle Style Awards and the British Fashion Awards. Mulberry shows are now such an important part of London Fashion Week, and are attended by the most prestigious fashion writers and famous faces. Fans include Kate Moss, Alexa Chung, Olivia Palermo and Jessica Ennis.
I have already fallen in love with this summer’s English Country Garden Collection, so I was thrilled to be invited to the launch of the Mulberry Pop-Up Store at Beauty Bazaar, Harvey Nichols Liverpool. We were welcomed by the teams from Mulberry and BBHN and got the chance to enjoy a luxury breakfast while getting a sneak preview of the upcoming Autumn Winter 2013 Collection. What can I say? Mulberry has outdone itself this season. the bags are sumptous and luxurious, and the fashion collection included beautiful classics-with-a-twist, with a camel coat that I am now dreaming about! My favourites? The Bayswater in Emerald Ostrich and The Willow in Oxblood. These really are pieces that you can use and enjoy, which bring luxury to everyday life, which add a touch of taste to any outfit without screaming fashion victim! Simply beautiful, once you pick up one of thes bags you never want to put them down!
MULBERRY’s A/W 2013 FASHION COLECTION – check out the shoes, too!
MULBERRY BAYSWATER in Emerald Ostrich
MULBERRY WILLOW TOTE in Oxblood Classic Calf
BEAUTY BAZAAR HARVEY NICHOLS LIVERPOOL
Beauty Bazaar Harvey Nichols was the perfect place to go and see the Pop-Up Store. The city’s unique beauty haven, it has 22,000 square feet of fabulousness! The Ground Floor features beauty brands galore, including MAC, Nars and Tom Ford Beauty. The Second Floor houses the amazing Electric Hair Bar, The Blink Brow Bar and the WOW Champagne Bar. With its luxe fittings and glass frontage, it is the perfect place to meet – I love the afternoon tea. The Top Floor houses treatment areas including The Studio by James Read and the Karidis Medispa. When I head to BBHN I can stay for hours browsing, and the staff are so welcoming and helpful. I never leave empty-handed!
THE MULBERRY POP-UP STORE is open until JUNE 9th at BEAUTY BAZAAR HARVEY NICHOLS LIVERPOOL ONE
A huge thank-you to all the staff at BBHN and Mulberry for making me so welcome!